Greetings from President/Corporate Ethos
President Greeting
Creating the Future with Membrane Materials
Toshifumi Hiraoka,
President and Representative Director
Hard materials such as concrete and steel frames have been adopted as the traditional mainstays for architectural structures mainly due to their universality. The tremendous damages caused by the Great Hanshin-Awaji Earthquake (1995) and the Great East Japan Earthquake (2011) generated the need for a new class of safe, lightweight architectural materials with superior toughness and flexibility to withstand earthquakes.
Much of Japan's current infrastructure that has endured since the Showa Period (1926-1989) is dilapidated. Replacement with safe, earthquake-proof infrastructures is long overdue.
HIRAOKA & CO., LTD. has a history of providing various types of strong, light-weight materials for pavilions, circus tents and other structures, by combining base fabric with polymeric materials.The perpetual challenge we face in material development is being able to guarantee durability, a keystone property for architectural materials. After more than a century perfecting our product development, we have overcome the challenge by creating a new membrane material for architectural application.
Our mission is to continue using our evolving performance capabilities and technologies to release products that meet the needs of society.
Corporate Philosophy
- As a manufacturer servicing wide-ranging fields focused on industrial materials, we strive to provide low-cost, high-quality products.
- By making excellent use of technological advancements, we will meet future challenges by developing new products.
- As an industrial material manufacturer known for its world-class technological capabilities, contribute to the development of the international economy.
- Create attractive workplace environments that are founded on respect for all people.
We broadly provide users with reasonably-priced and high-quality products by our traditional and excellent technological capabilities, and thus contribute to improving citizen’s life.
We input our utmost vigor into the development of new products to challenge ourselves to new and diverse consumers’ needs, and thus contribute to constructing a wealthy society.
We contribute to developing the international economy by responding to the domestic and overseas needs as a maker standing at the world level of technologies and supplying the comprehensive industrial materials.
We respect our employees’ ingenuity as a creative company with a spirit of coordination and a free and straightforward atmosphere, and help enhance their wellness to make an attractive workplace where all the employees can be encouraged to live a life worth living and work vigorously.